Electronic Commerce, commonly known as (electronic marketing) e-commerce or eCommerce, consists of the buying and selling of products or services over electronic systems such as the Internet and other computer networks. The amount of trade conducted electronically has grown extraordinarily with widespread Internet usage. The use of commerce is conducted in this way, spurring and drawing on innovations in
and automated data collection systems. Modern electronic commerce typically uses the World Wide Web at least at some point in the transaction's lifecycle, although it can encompass a wider range of technologies such as e-mail as well.
A large percentage of electronic commerce is conducted entirely electronically for virtual items such as access to premium content on a website, but most electronic commerce involves the transportation of physical items in some way. Online retailers are sometimes known as e-tailers and online retail is sometimes known as e-tail. Almost all big retailers have electronic commerce presence on the World Wide Web.
Electronic commerce that is conducted between businesses is referred to as business-to-business or B2B. B2B can be open to all interested parties (e.g. commodity exchange) or limited to specific, pre-qualified participants (private electronic market). Electronic commerce that is conducted between businesses and consumers, on the other hand, is referred to as business-to-consumer or B2C. This is the type of electronic commerce conducted by companies.
Electronic commerce is generally considered to be the sales aspect of e-business. It also consists of the exchange of data to facilitate the financing and payment aspects of the business transactions.
Real-Time Credit Card Processing: With VISA-Net certification and direct access to banking networks, Payment Online provides online credit card processing that is extremely fast (averaging less than 4 seconds), unfailingly reliable, and ultra-secure. This means none of the processing errors, lost transaction data, multiple re-submits, security hazards, or shopper frustration you'll get with other ecommerce vendors.
Internet Merchant Accounts: Payment Online recognizes that getting a quality Internet merchant account - one with excellent rates, no "rolling" reserve account, no hidden fees, a reasonable chargeback policy, and monthly limits that won't put a cap on your company's profit potential - is critical to doing successful ecommerce. We work with a number of reputable acquiring banks to provide top-quality merchant accounts for our clients.
Shopping Cart Technology: Payment Online's full-featured shopping cart technology offers unrivaled flexibility/customizability for business of all sizes. Based on application server platform, it employs some of the most sophisticated ecommerce technology available, yet is exceedingly easy to use. In addition to handling all of the critical e-commerce functions - tax and shipping calculation, product management, merchandising, etc. - it can be seamlessly integrated with your website, allowing you to keep the look and feel consistent throughout the entire shopping experience.